Food | Strategic Planning | Awareness of Consumer Perceptions and Trends

Changing Consumer Perceptions and Trends

What are consumers criteria when making a specific purchase?

How are these changing and what are the coming criteria?

Who is the target consumer for each product?

What is the target occasion?

Compare trends in USA, Europe, Australasia, South America.

What are the coming changes in retailing, distribution, point of sale and food services?

What concerns do consumers have about obesity, diabetes, heart disease, cancer and other ailments that relate to what they eat?